Declaring “the largest campaign goal in Keuka College history” at a Friday night gala, College Trustee Dr. Barbara Allardice unveiled “The Next 125: A Comprehensive Campaign for Keuka College.” The unprecedented effort is intended to ensure the College’s future while educating the next generation of leaders.

“Keuka College’s history is one of advancement and achievement,” said College President Dr. Jorge L. Díaz-Herrera. “But to meet the changes and challenges that lie ahead, it is imperative that we position the College not only to succeed but to excel. The Next 125 campaign will do just that.”

Keuka College, which opened in 1890, recently celebrated its 125th anniversary. The Next 125 campaign – for which more than $20 million has already been pledged – will provide structural and programming improvements, positioning the college to carry on its mission to create exemplary citizens and leaders to serve the nation and the world for the next 125 years, according to details provided by the college.

Past Board of Trustees Chair Bob Schick, who is co-chairing the campaign with Allardice, outlined the campaign’s specific goals before a crowd of more than 500 Friday evening in the College’s JMW Recreation and Athletics Center.

The campaign, he said, will target key areas:

• The athletics center Renovation and expansion by approximately 17,500 square feet would include an NCAA competition-quality, eight-lane, 200-meter indoor track, and a multipurpose Field House with seating for 6,000.

• The student center will be modernized and renovated. Boosting this phase of the project Friday night was a surprise announcement by College Trustee Frank Chiaino and his wife, Maureen, that they will match every donation directed toward the student center dollar for dollar, up to $500,000. That comes in addition to a $1 million matching grant from the New York State Regional Economic Development Council for the first $4 million raised. Taken together, that means every dollar donated to the effort will result in $2.25 toward student center renovations.

• An Institute for Digital Education and Learning will be established to infuse and integrate digital studies throughout the curricula.

• Norton Chapel is set to be upgraded, including roof repairs and updates to much of the infrastructure.

• The Endowment and Annual Fund will be expanded.

Additional information on The Next 125 campaign and its target projects can be found online at 

Along with Campaign co-chairs Allardice, class of 1961, and Schick, chairman and CEO of Lyons National Bank, former Trustee Donald Wertman is serving as community co-chair. Dr. Esther Yoder, Class of 1960, and Dr. Michael Hwang, administrative chancellor emeritus for Keuka College’s China campuses, are serving as honorary co-chairs.

Also at Friday night’s gala, two alumni awards were presented:

• The late Beverly Nessel Au, class of 1951, and her husband, Dr. William Au, received the the Evelyn Zill Diehl, ’51, Philanthropic Heritage Award, which recognizes those who have made the College a significant part of their planned giving legacy.

• Elaine Lees, ’68, received the Alumni Association Inspiration Award, presented to an alumna who has inspired others with their dedication to their profession and support of Keuka College. It is only the second time this award has been bestowed.

Friday night’s announcements helped kick off the College’s fourth annual Green & Gold Celebration Weekend, which offered a variety of events for students, families, alumni, faculty, staff, and community members